Branding: logo, background & your URL
Readers should know whose publication they are in. Upload your logo, set a background that complements your pages, tune bar colors, and send clicks on the logo to your home page or campaign.
PDF Flip separates your PDF pages from the viewer chrome. The logo sits in the frame—not baked into every page—so you can change logo, colors, and link in the dashboard without editing the PDF again.
Backgrounds
Use a solid color or a subtle image so the book remains the hero. Busy photos behind the spread fight the page edges; high contrast between bar icons and the bar itself matters more than a full-bleed stock photo.
Logo link
Point the logo to your main site, a seasonal landing page, or a storefront. That small affordance cuts “where do I buy this?” friction for catalogs.
Workflow guide
More detail in custom branding for flipbooks and templates to match tone.